Rings and Things

Another way to grow your business: Multi-purposing.

Big word.  Simple meaning: Plan at least some of your jewelry pieces so that they can be used in more than one way by your customer.

• Make simple clasp extenders that can be sold with bracelets to turn them into necklaces
• Wrist wear can also be multi-purposed into book thongs
• Keychain charms can double as zipper pulls, and vice versa

• Here’s a great example that came from @noeasybeads on Twitter.  Her idea for using cable chokers was:

noeasybeads @Rings_Things I would use a pin bar with a bail. To be worn as a pin or a pendant on the cable.  [Visual aid:]

Have you multi-purposed any of your creations lately? Share ideas with fellow artisans by leaving a note below!

Exciting news: every month, we’re going to hold a lottery right here on the Rings & Things blog. Here’s how it will work:
*At the beginning of each month, I’ll announce a new lottery.
*You enter by leaving Replies, also known as blog comments.  Comment on any post(s) this month.
*At the end of the month, I’ll randomly draw 2 names to receive surprise goodie packs!

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This entry was posted on Thursday, February 12th, 2009 at 12:39 pm and is filed under Grow your business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.